This weeks episode of Loan Officer MarketingTV looks at Step III in the Perfect Customer Lifecycle: Nurturing Your Prospects. Once you attract someone to do business with you using your compelling lead magnet, you’ve captured their information, next you have to nurture that relationship to build trust and credibility. Watch the video for the complete lesson and leave your comments below. How do you nurture your prospects and relationships?
About Geoff Zimpfer
Geoff is the Chief Content Guy for Mortgage Marketing Institute (MMI). He's also the author of Instant Referrals for Mortgage Professionals available at Amazon. Want more? Join our Free Private Facebook Group at www.MMIPrivateGroup.com