Internet mortgage leads are a different BEAST than what most loan officers are used to. From the intent of the prospect to the approach of the loan officer, these leads are far from the norm. However, this doesn’t mean they are more difficult or take longer to convert. It simply means the leads are being reached higher in the funnel. Most of these leads are searching … [Read more...]
About Geoff Zimpfer
How to Grow Your Agent Referrals With a Private Facebook Group
Today on Mortgage Marketing Radio we’re talking to Gregg Pechmann of Hancock Mortgage Partners. We discuss the impact of COVID-19 on consumer expectations, the importance of utilizing Facebook groups to grow referrals, and why we all need to be going above and beyond for our clients. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: … [Read more...]
How to Invest in Your Agent Relationships Now
Today on Mortgage Marketing Radio, we’ll go over a few ways you can continue to invest in your relationships - despite current events. We talk about positive thinking, what to do during this dip, and what we can do to support our fellow LO’s and agents in our industry. Episode Resources: Check out coronavirusclass.live Come say hello in the Mortgage Marketing … [Read more...]
Conquer the Chaos
Today on Mortgage Marketing Radio, we tackle conquering the chaos! I wanted to host this as a free and open mastermind discussion on losing freedoms and control, how normal has been canceled, and notions on fear and uncertainty in relation to your business and the pandemic. I hope you enjoy today's encouraging advice, that it helps you maintain a positive and optimistic … [Read more...]
How to Grow Your Agent Referrals with CE Classes
Today on Mortgage Marketing Radio, we are chatting with our featured PRO members - Ryan Miracle with Ruoff Mortgage and Ryan Phillips of Associates Title. They've created a brand in their local marketplace called Next Level Continuing Education, now averaging 50 to 75 agents attending each of their monthly classes. I hope you enjoy today's episode, I think it's a great … [Read more...]